New flavors offer fruit and vegetable tastes, vitamins
January 6, 2014
Atlanta-based The Coca-Cola Co.’s Minute Maid brand welcomed two new flavors to its Juices To Go product line: Tropical Blend and Berry Blend. The new blends are the first Minute Maid Juices To Go products to contain both vegetable and fruit juices. Both varieties are available in 15.2-ounce single-serve bottles for on-the-go consumption.
Britvic plc, Hertfordshire, United Kingdom, announced its preliminary results for the 52 weeks ending Sept. 29. The company reported full-year revenue growth of 4.4 percent to approximately $2.1 billion, with strong earnings before interest, taxes and amortization growth of 18.4 percent to $222.8 million.
As a father to a 2-year-old daughter and an 11-month-old son, Vita Coco Co-Founder Michael Kirban was concerned about the number of artificial, sugary drinks marketed to children.