Summer is upon us, and with it comes the year's most refreshing opportunity to enjoy an ice-cold lemonade. Old Orchard Brands, Sparta, Mich., offers a new way to enjoy this summertime favorite with its new Cherry Limeade and Watermelon Cucumber Lemonade, which features 33 percent less sugar while maintaining a full-flavor taste, the company says.
King Juice Company, Inc., Milwaukee, Wisc., proud producer of Calypso-flavored Lemonades, Limeades and Teamonades, has announced a partnership with Lemons of Love (LOL), Des Plaines, Ill., a charity organization that delivers Chemo Care Packages to cancer patients undergoing chemotherapy treatment. LOL was founded by Jill Swanson, a cancer survivor who underwent chemotherapy treatment in 2014. Lemons of Love’s care bags are hand made by volunteer stitchers and contain special products that were essential in Swanson’s healing during her own cancer treatments, the company says.
Florida’s Natural Growers launched two new ready-to-drink lemonades: a traditional Lemonade and a Lemonade with Strawberry, that hit shelves in early May
Feature over 60 functional food, beverage and dietary supplement concepts at IFT 2015
May 26, 2015
Consumer appetite for great-tasting, better-for-you products, is re-framing the types of items that make their way into today’s grocery store shopping cart. DSM Nutritional Products Inc., Parsippany, N.J., is at the forefront of seizing this opportunity by providing custom nutrient-rich, functional solutions that deliver on innovation with a broad appeal to this evolving consumer who is increasingly looking for ‘everyday foods’ for health and wellness, the company says. During IFT, DSM announced that visitors to its booth (2839) will be able to see, taste and touch over 60 product prototypes, which were designed to meet consumer’s evolving preferences.
Just in time for summer, American Beverage Corp. is extending its kids drinks portfolio with the release of Hug Fruit Slushees, a lineup of frozen fruit slushies.
Honest Tea, an independent operating unit of The Coca-Cola Co., is expanding its Summer Refresher lineup with the release of its newest limited-edition flavor: Watermelon Lemonade.
Coca-Cola brand includes video, social media components
April 27, 2015
Minute Maid, a brand of Atlanta-based The Coca-Cola Co., is using its new marketing campaign to remind parents of all the wonderful things — big and small — that they do to make a positive difference in their children’s lives.
New York-based Vita Coco announced the departure of Jeff B. Popkin, the company's president for the U.S. Popkin joined Vita Coco in September 2011 as vice president of sales and was promoted to president for the US in August 2012.