Brand teams up with Postmates in green juice giveaway
January 17, 2017
In celebration of National Green Juice Day — Jan. 26 — Evolution Fresh, a brand of Seattle-based Starbucks Corp., is offering veggie-centric ways to join the fun.
There’s an idiom that states to “feed a cold, starve a fever.” To stay healthy and prevent illnesses like the common cold, consumers increasingly are turning to foods and beverages that are high in natural, immunity-boosting ingredients like antioxidants.
Company donating one truck-load of juice to local food pantries
January 16, 2017
In 1997, Sparta, Mich.-based Old Orchard Brands expanded beyond its frozen juice business and began bottling various fruit juice beverages from its family-owned and run operations in rural Michigan, the company says. This year marks the 20th anniversary of Old Orchard’s bottled juice business.
As consumers demand more better-for-you products, experts note that the juice and juice drinks category has been challenged in a unique way and struggled to maintain its share of the beverage market. “The juice/juice drinks sector has struggled during the past year,” says Susan Viamari, vice president of Thought Leadership at Chicago-based Information Resources Inc.
Transaction includes Noble juice brand, manufacturing equipment
November 29, 2016
Miami-based Sun Orchard, a premier juice and beverage products producer, announced the acquisition of certain assets of Blue Lake Citrus Products LLC, Winter Haven, Fla. Previously, Blue Lake was held by the Seminole Tribe of Florida Inc. and Wm. G. Roe & Sons Inc.
Highlights zero-waste achievements in beverage market
November 15, 2016
America’s leading non-alcohol beverage companies are celebrating America Recycles Day, which takes place Nov. 15, with the latest gains in their mission to eliminate all waste going to landfills from their U.S. production facilities, according to the Washington, D.C.-based American Beverage Association (ABA).