Bottled Water
Bottled Water RSS Feed RSS

Beverage News

ABA celebrates America Recycles Day

Highlights zero-waste achievements in beverage market
November 15, 2016

America’s leading non-alcohol beverage companies are celebrating America Recycles Day, which takes place Nov. 15, with the latest gains in their mission to eliminate all waste going to landfills from their U.S. production facilities, according to the Washington, D.C.-based American Beverage Association (ABA).


Read More
Beverage News

ABA announces election of new officers

New members join Board of Directors
November 1, 2016

The Washington, D.C.-based American Beverage Association (ABA) announced the election of Jeff Honickman, chief executive officer of Pepsi-Cola & National Brand Beverages Ltd., Pennsauken, N.J., as chair of its Board of Directors, as well as other officers and members to the Board. 


Read More
Bai Lineup

Justin Timberlake joins Bai Brands as Chief Flavor Officer

Timberlake to work with team on product innovation, marketing
October 21, 2016

Bai Brands, Princeton, N.J, announced that Justin Timberlake will join its team as an investor and the brand’s first Chief Flavor Officer. The award-winning actor and musician will work closely with the Bai executive team on new flavor innovation, product launches, marketing campaigns and digital content, among other initiatives, the company says.


Read More
Nestle Halloween Bottles

Nestle Pure Life releases Halloween packaging

Eight different Halloween-inspired designs available in 24-packs
October 14, 2016
Nestlé Pure Life released its 2016 limited-edition Share-A-Scare Halloween bottles. The 8-ounce bottles are available in eight different Halloween-inspired designs.
Read More
Spindrift cans

Spindrift unveils new packaging

Fruit at the forefront of packaging design
October 14, 2016
Spindrift unveiled new packaging for its self-titled beverages. “We were the first to directly challenge the market with fresh ingredients and with so much evolution in the category, it is now more important than ever to communicate our unique use of real fruit in our package design,” Spindrift Chief Executive Officer and Founder Bill Creelman said in a statement.
Read More
Market Insights - Beverage Industry

Water brands embrace carton packaging

Companies’ name sustainability among reasons for using cartons
Derric Brown
October 14, 2016
Savvy marketers have known for years that packaging can play an important role in communicating a product’s proposition and influencing purchasing decisions. As consumers demand high-quality and healthy products, they also are becoming increasingly interested in the environmental impact of the product’s packaging.
Read More
ABA addresses obesity crisis t

ABA addresses obesity crisis through Balance Calories Initiative

Association expands test and learn markets to parts of Mississippi and Alabama
Jessica Jacobsen
Jessica Jacobsen
October 10, 2016
American gymnasts Laurie Hernandez and Simone Biles might have made the balance beam look easy when they won their silver and bronze medals, respectively, at the 2016 Rio Olympics. However, achieving balance in eating, drinking and activity habits might not be as easy for consumers.
Read More
Voss Sparkling Water

Bottled water nearing No. 1 spot for U.S. consumption

Sparkling waters continue to outpace category
Jessica Jacobsen
Jessica Jacobsen
October 10, 2016
As health and wellness gains more attention from consumers, some food and beverage categories have faced new challenges. However, the bottled water market is one beverage category that has benefited from the increased prevalence of better-for-you products as more consumers strive to lead healthier lives.
Read More
Sprouts Store

Natural, organic retailers address price point concerns

Channel receiving increasing competition from eCommerce
Jessica Jacobsen
Jessica Jacobsen
October 10, 2016
Just as SKU proliferation has allowed consumers more choices for their food and beverage purchases, the retail channel market has seen its own proliferation of new stores for these products. Natural and organic retailers, also referred by some analysts as fresh format stores, are one channel that has presented competition to traditional supermarket share.
Read More

Elevate your expertise in the beverage marketplace with unparalleled insights and connections.

Join thousands of beverage professionals today. Shouldn’t you know what they know?

JOIN NOW!