Golfers, bottled water brand working to restore world's oceans, reduce plastic pollution
October 4, 2021
ZenWTR Alkaline Water, Los Angeles, announced that professional golfers Phil Mickelson and Bryson DeChambeau have joined its roster of athlete investors. The two are supporting the brand's mission to help restore the world's oceans and reduce the amount of plastic polluting coastal environments, specifically through ZenWTR's quest to rescue 50 million pounds of ocean-bound plastic by 2025.
As the pandemic put an extra halo on bottled water, the category has continued to show growth across many segments, particularly sparkling as more consumers switch to the format in the name of health and wellness.
Talking Rain Beverage Co., the maker of Sparkling Ice flavored sparkling water, announced the relaunch of Talking Rain Essentials Hydration under a new name: Talking Rain AQA.
Interior packaging uses 80% less plastic than 8 1-liter bottles by volume, company says
September 7, 2021
Essentia Water, Bothell, Wash., introduced a large format offering of its ionized alkaline water: the Essentia Water 2 Gallon Box. Developed in response to increased consumer demand for larger format options, the 2 Gallon Box does not compromise on taste or hydration and is a more sustainable alternative to single-use bottles, the company says.
Tennis-inspired collection will be created from evian bottles collected at 2021 U.S. Open
September 1, 2021
Danone’s evian water and Rothy's announced a new partnership to repurpose evian water bottles collected this September into a limited-edition, tennis-inspired capsule collection created by Rothy's.
Company pledges to replenish more than 100% of water used in high-risk areas by 2030
August 17, 2021
PepsiCo Inc., Purchase, N.Y., announced its ambition to become "Net Water Positive" by 2030, aiming to replenish more water than the company uses, which would place it among the most water-efficient food or beverage manufacturers operating in high-risk watersheds.
New package supports expansion into the hospitality industry
August 13, 2021
The Alkaline Water Co. Inc., Scottsdale, Ariz., and The Clean Beverage Co. announced that it is expanding its eco-friendly aluminum product line with a new 750-ml (25.3-ounce) bottle.
Acquisition will add approximately 9,000 customers to North American network
July 19, 2021
Primo Water Corp., Tampa, Fla., announced that Primo Water North America (PWNA), a wholly owned subsidiary of Primo, substantially acquired all of the assets of The Sweetwater Co. Inc., doing business as Earth2O. The bottled water company is based in Oregon and known for its commitment to sustainable water, environmental responsibility and natural, pure spring water from Oregon's Cascade Range.