Zevia PBC announced a fresh look and feel for the entire portfolio in 2023. The rebrand provides a cohesive look across the complete beverage line to further convey feel-good flavor and the brand’s powerful mission to create a world of better-for-you flavor that’s better for people and the planet, it says. 

Hoop Tea, a line of spiked iced teas, announced the expansion of its footprint in the Northeast and other select markets with new retro, Americana-designed packaging. 

Malibu Splash introduced a new 24-ounce size of its Malibu Splash flavored malt beverage. This shareable ready-to-drink sparkling malt beverage can be found in beer aisles at national, regional and local grocery stores and package outlets.

Belvedere Vodka introduced its newest limited-edition offering: Belvedere Miami, a bottle inspired by the coastal lifestyle of Miami. Just in time for Miami Music Week, the bottle will be officially introduced at Ultra Music Festival this weekend.

19 Crimes released the limited-edition Revolutionary Blend wine. This Syrah-based, stout-style red blend features flavors of coffee, caramel and roasted malt, the company says. This bottle was created just for St. Patrick’s Day featuring John Devoy, one of 19 Crimes most notorious rogues, it adds. 

To celebrate the 50th anniversary of hip-hop and the final installment of the brand’s three-party trilogy, Rémy Martin has teamed up with storied icons and legendary mixtape DJs to unveil the VSOP Mixtape Volume 3 Limited Edition, a rare collectible that is introduced alongside an innovative A.R. technology.

As an official sponsor of the Kentucky Derby Festival for the seventh consecutive year, the Evan Williams Bourbon Experience released a special-edition bottle of Evan Williams Single Barrel Bourbon with a commemorative 51st Edition Gold Pegasus Pin sealed in wax on the neck. 

La Colombe, Philadelphia, introduced four new 42-ounce Multi-Serve Cold Brew products ― Little Bit Sweet Cold Brew, Mocha Cold Brew, Caramel Cold Brew, and Vanilla Oatmilk Cold Brew ― at its booth at Expo West. La Colombe’s four new Multi-Serve Cold Brew products will be available in select retailers Fall/Winter 2023/2024.

Fourth Wave Wines has forged a new path in sustainable packaging, with its launch of the label-less wine, Crate, designed by sustainable drinks branding specialists Denomination. 

Woodford Reserve, the presenting sponsor of the Kentucky Derby, is honoring “The Greatest Two Minutes in Sports” with the release of its 2023 commemorative Derby bottle.