Seasonal bottle features ‘Winter Slumber’ artwork by Nick Hirst
November 12, 2020
Ahead of the holiday season, Woodford Reserve, a brand of Woodford Reserve Distillery, Versailles, Ky., announces the release of its annual holiday bottle, which this year features the festive artwork by renowned United Kingdom-based architect Nick Hirst.
Move aligns US with international packaging design
November 9, 2020
Asahi Super Dry, a brand of Asahi Beer USA, Torrance, Calif., will launch new packaging for the first time in 15 years in the U.S. market. The upgraded packaging gives the brand a globally consistent visual identity, with its sleek black and silver premium branding, the company says.
Design firm Denomination helped refine textural elements for wine brand
October 22, 2020
Cannonball, a brand of SHARE A SPLASH wine co., Healdsburg, Calif., unveiled new packaging for its 2018 vintage, beginning with its Cabernet Sauvignon varietal.
Spirits manufacturer partners with Danimer Scientific for 2023 bottle release
October 20, 2020
Bacardi Ltd., Hamilton, Bermuda, is taking a stand in the fight against climate change and plastic pollution, as it unveils plans to put the world’s most sustainable spirits bottle on the shelf by 2023.
Launch coincides with contest to win at-home entertainment makeover
October 16, 2020
Milagro Tequila reintroduced its ultra-premium Milagro Select Barrel Reserve (Milagro Select) with a bold, bright new look for its award-winning liquid.
Grammy-award-winning DJ Khaled helped to launched the new Bud Light Seltzer variety pack available in Strawberry and three new flavors: Cranberry, Grapefruit and Pineapple.
New bottles will be featured in future marketing programs
September 25, 2020
The Evan Williams Bourbon family, a brand family within Heaven Hill Distillery, Bardstown, Ky., announced its Evan Williams Black, Evan Williams Bottled-in-Bond and Evan Williams Flavors will receive a new signature bottle with updated label designs.
Family owned Argentina winery label features vivid blues, pinks, purples
September 18, 2020
New Age Wine recently introduced an eye-catching new bottle design for its line of slightly sweet and lightly effervescent wines. The label features vivid blues, pinks and purples.