FitAid Beverages LLC, in conjunction with LifeAid Beverage Co., launched FitAid, a paleo-friendly sports and recovery drink that benefits athletes during their workouts, the companies say.

Blue Moon Brewing Co., a subsidiary of MillerCoors’ Tenth and Blake Brewing Co., launched seasonal Blue Moon Caramel Apple Spiced Ale.

Coastal Wine Brands, a division of Delicato Family Vineyards, introduced a fruit-flavored white wine to the U.S. market.

The Boston Beer Co. will launch its 2012 10th Anniversary Batch of Samuel Adams Utopias in November.

Boundary Waters Brands added two new flavors to its line of Joia All Natural Sodas: Ginger, Apricot & Allspice and Orange, Jasmine & Nutmeg.

OM Cocktails launched U.S. Department of Agriculture (USDA) certified organic OM Wild Cranberry & Blood Orange ready-to-serve cocktails.

Francis Ford Coppola Winery added a new wine to its Diamond Collection.

Due to consumer demand, AriZona Beverages released the fourth Jack Nicklaus Golden Bear Lemonade since the launch of the line just three months ago.

Black Rock Spirits launched Sparkle Donkey Silver and Reposado 100 percent blue agave tequilas.

In October, Rockstar Inc. will add a new flavor to its line of Rockstar Punched energy drinks.