No Alcohol Company (NoAlchCo) announced the launch of its non-alcohol wine collection, featuring a selection of varietals including Rosé, Chardonnay, Sauvignon Blanc and Cabernet Sauvignon. 

Tequila Don Julio, a brand of Diageo North America, introduced Tequila Don Julio Alma Miel, a new permanent addition to its portfolio offerings.

Organic Valley announced the expansion of its fluid milk portfolio with Organic Valley Family First.

Big Sipz, a brand of MLP Brands, announced teaming up with rapper Waka Flocka Flame to unveil: Big Sipz Purple Punch. 

Curaleaf, a leading provider of consumer cannabis products, announced the expansion of its Zero Proof brand portfolio with the launch of Stir, a fast-acting THC beverage mix.

World of Wonder and RuPaul are serving up three new flavor additions to the HOUSEOFLOVE premium canned cocktail and mocktail line.

Suja Organic announced the launch of Suja Organic Protein Shakes.

Joseph Carr, celebrated vintner and founder of Josh Cellars Wines, and highly acclaimed winemaker Jean Hoefliger, unveiled Force & Grace, a portfolio of California luxury wines.

Sierra Nevada Brewing Co. unveiled its-first-ever non-alcohol brews: Trail Pass IPA and Trail Pass Golden.

Health and wellness brand VUUM announced the official launch of its carbonated plant-protein drinks.