Palm Bay International introduced Tequila Bribón, a new concept created in partnership with Casa Don Roberto, a family-owned tequila producer that has been distilling since 1840.

4 Purpose Energy debuted its self-titled energy drink in select markets and online. 

As part of its debut, Mulholland Distilling launched Mulholland Vodka. 

Caiwater Cactus Water is launching its newest product — Caliwater Cactus+Lime with Fresh Ginger — at Natural Products Expo West. 

Sugarlands Distilling Co. announced Mark and Digger’s Hazelnut Rum as the newest addition to its portfolio of spirits. 

Starbucks Coffee Co. announced the Starbucks Reserve Jamaica Blue Mountain packaged coffee is back for a limited time in select Starbucks stores. 

Pyramid Breweries announced the release of its spring seasonal: Triangulate Citrus Pale Ale. 

Planet Fuel Beverage Co. introduced its line of organic juice drinks in select markets. 

Southwest Spirits & Wine, a joint venture between Southwest Distillery and Prairie Creek Beverages, announced the release of Calamity Gin. 

Tempire Group introduced Hillsburg non-alcohol malt beverages in the United States.