Launching its first line of branded coffee, Java Trading Co. introduced Alumbre.

Paying tribute to the pre-Prohibition era, Campari America has taken a step back in time to resurrect whiskey brands with the launch of The Whiskey Barons Collection.

Expanding on its portfolio of better-for-you sports drinks, ROAR Beverages introduced ROAR Organic Electrolyte Infusions.

Expanding on its portfolio of craft spirits, Aztec Spirits introduced Dire Wolf Bourbon nationwide.

POWR3D introduced a new 100 percent whey isolate liquid protein mix in select markets.

Expanding on its lineup of craft spirits, Bloomery Plantation Distillery LLC introduced Cré.

Beet It USA Inc. introduced Beet It Sports Shots nationwide in the United States.

Healthy Beverages LLC introduced a new flavor to its COCO Cocktails brand: #POWER.

Dreaming Cow Creamery announced a new line of products called LUSH.

In time for summer, United States Beverage announced the May launch of Malibu Beer, an imported lager from the Caribbean.