In Sovos ShipCompliant and the Brewers Association’s first-ever “Direct-to-Consumer Beer Shipping” report, 84% of regular craft beer drinks want to be able to legally purchase beer via DTC shipping to their homes. Currently, interstate DTC shipping is only legal in 13 states.
Drizly maintains separate app, will integrate with Uber Eats app
February 2, 2021
San Francisco-based Uber Technologies Inc. and Drizly, Boston, announced that they have reached an agreement for Uber to acquire Drizly for approximately $1.1 billion in stock and cash. After the completion of the transaction, Drizly will become a wholly owned subsidiary of Uber. Drizly’s marketplace will eventually be integrated with the Uber Eats app, while also maintaining a separate Drizly app.
DTC platform offers exclusive online bundles of orange juice, lemonade and functional beverages
January 28, 2021
Uncle Matt’s Organic, Lermont, Fla., announced that it is making its best-selling organic juices and functional beverages accessible to even more consumers through its new eCommerce site. The direct-to-consumer (DTC) platform also will offer an array of mixed product bundles and exclusive online offers, like new products, that will create a convenient and exploratory way to experience the Uncle Matt's Organic brand, it says.
Already on the rise, eCommerce purchasing is proliferating during the pandemic. The beverage market has pulled ahead as an emerging leader as alcohol brands embrace online platfoms.
Alcohol delivery startup taps into direct-to-consumer market
November 11, 2020
Newly combined technology providers, Encompass Technologies + Orchestra Software announced that they have acquired Denver-based alcohol delivery startup Handoff. This acquisition furthers the company’s mission to digitally connect all tiers of the beverage industry, from first ingredients to last sip.
2020 edition provides consumers with taste tour wine regions
September 28, 2020
The popular Wine Lovers' Advent Calendar is returning nationwide for its third year, after selling out within weeks both years prior. Available from Direct Wines Inc., South Norwalk, Conn., the Wine Lovers’ Advent Calendar contains 24 187-ml bottles of wine.
For wineries and independent craft spirit and beer producers, taprooms, tasting rooms and tours have long encouraged trial and experimentation, helping these entrepreneurs become beacons of community and camaraderie. Yet, to drive sales during the past six months, beverage brands have been forced to pivot and use other avenues such as eCommerce and direct-to-consumer (DTC) shipping with overall positive results.
Consumers becoming accustomed to at-home alcohol consumption
August 11, 2020
Craft brewers and distillers were hurt economically at the early stages of the pandemic. As such, experts are highlighting the need to pivot sales methods to still reach consumers.
Ambassador membership allows consumers to embark on ‘side hustle’
July 27, 2020
Napa, Calif.-based Wine Ambassadors launched its Fine Wine Club, a multi-level marketing program whereby women and men who love their vino can get paid to share fine wines from the Napa and Sonoma regions of California. The venture is the brainchild of a group of Napa Valley entrepreneurs that includes winemakers, a vineyard owner, a cheesemaker and marketers.