Specialty line draws upon Green Mountain Coffee’s heritage as a small-batch roaster
November 5, 2015
Waterbury, Vt.-based Keurig Green Mountain Inc. launched Green Mountain Coffee Coffeehouse, a new collection of beverages featuring café-inspired cappuccinos, lattes and macchiatos.
Green Mountain coffee Reserve Columbia Tres Bourbon now available
August 4, 2015
Keurig Green Mountain Inc., Waterbury, Vt., announced the launch of Green Mountain Coffee Reserve Colombia Tres Bourbon, a new ultra-premium coffee sourced exclusively from Colombia’s Caicedonia mountain range. Green Mountain Coffee Colombia Tres Bourbon also debuts a new look for the Reserve collection, such as new branding and a refreshed logo and packaging, the company says.
Other coffee segments losing share from single-cup coffee
July 13, 2015
Growing trends such as higher-priced single-serve packaging are helping to offset rising costs of coffee beans in the coffee market, according to market research analysts.
Dunkin' Brands Group, Inc., Canton, Mass., The J.M. Smucker Company, Orrville, Ohio, and Keurig Green Mountain, Inc., Waterbury, Vt., announced that Dunkin' K-Cup pods are now available for sale at thousands of retailers nationwide for the first time, the companies say. As part of an agreement between the three companies first announced in February, Smucker will distribute and market Dunkin' K-Cup pods exclusively to grocery chains, mass merchandisers, club stores, drug stores, dollar stores and home improvement stores. Keurig will distribute and market Dunkin' K-Cup pods exclusively to specialty stores such as Bed Bath & Beyond, Kohl's and Macy's, as well as office supply retailers such as Staples and Office Depot beginning this summer.
Larger pod brews single-serve coffee size for travel mug
March 24, 2015
Keurig Green Mountain Inc., Waterbury, Vt., released Keurig K-Mugpods. The pods brew a large travel mug-size of coffee through the company’s Keurig 2.0 brewing system. Keurig 2.0, which debuted in Fall 2014, is the first Keurig brewer with the ability to brew a single cup, a four-cup carafe, and now a travel-mug size of coffee.
Jammin Java Corp.’s Marley Coffee is working with its single-serve coffee partner and investor Mother Parkers Tea & Coffee to launch this month a new version of the Marley Coffee RealCup capsule that will be compatible with Keurig Green Mountain’s Keurig 2.0 brewer.
Licensing agreement will bring Community Coffee K-Cups to market in spring 2015
December 1, 2014
Keurig Green Mountain Inc., Waterbury, Vt., and Community Coffee Co., Baton Rouge, La., announced a multi-year licensing, manufacturing and distribution agreement to bring Community Coffee to Keurig portion-pack formats for consumer and commercial Keurig hot-brewing systems. Financial terms of the agreement were not disclosed.
As the chief executive officer of Waterbury, Vt.-based Keurig Green Mountain Inc., Brian Kelley describes his leadership style as challenging and fast-paced but open.