Brand launches Endlessly Smooth creative campaign to support revamp
November 14, 2016
Christian Brothers Brandy has a new, premium package reflective of the American brandy’s quality. The refreshed, modern label communicates the quality of Christian Brothers, dating back to 1882, and enhances the appeal of the brand’s core equities, it says.
First launch in new line of limited-edition spirits
October 31, 2016
Chicago-based Koval Distillery announced the release of Barreled Peach Brandy, the inaugural product in a new line of limited-edition spirits named Susan for President. Distilled from organic peaches and aged in Koval Rye barrels, this spirit harkens to the golden sweetness of summer, the company says.
Sonoma Cider announced the addition of a spirit to its portfolio: Apple Brandy, a Calvados-inspired organic brandy that launched May 1 and is the company’s first foray into the craft spirits market, it says.
Heaven Hill Brands, Bardstown, Ky., announced the launch of Christian Brothers Apple, the third flavor extension in the growing Christian Brothers Brandy line. The newest addition builds off the fast-growing apple flavor and successes of CB Honey and Peach, the company says.
Beverage brands can use halo from wine, spirits to market brandy
March 24, 2015
In Rabobank's new report about the U.S. brandy market, the New York-based financial services company identifies a clear market gap in what logically should be the segment’s strongest price segment — premium brands. Between the value, low-growth end of the brandy spectrum and the fast-growing, super-premium Cognac end, there is a potential opportunity for spirits companies to tap into the growing appetite for premium spirits among sophisticated, affluent U.S. consumers, it suggests.
Peach-flavored brandy builds off success of CB Honey
August 6, 2014
Following the successful launch of Christian Brothers (CB) Honey flavored brandy in 2011, Bardstown, Ky.-based Heaven Hill Distilleries Inc. now has introduced CB Peach.