Smarter Generation Inc. launched Prefunc natural herbal liquid supplement shots, which are designed to help the body cope with the effects of a hangover.
Pregame Beverages LLC launched Pregame: The Anti Hangover Energy Shot, which was designed to deliver an energy boost and help fight the effects of a hangover the next morning, the company says.
In the summer of 2007, an English man posted a video of his one-year-old son biting the finger of his three-year-old son on YouTube. The video, known as “Charlie Bit My Finger – Again!,” went viral reaching 417 million views as of Feb. 9. At the time of publication, it was the most viewed video on YouTube that is not a professional music video, according to Wikipedia.
Whether it’s for suppliers or finished beverages, trade shows can provide an eye-opening experience about what trends are on the horizon. At this year’s National Association of Convenience Stores (NACS) Show, the Cool New Products section was a great introduction to what innovations companies were showcasing. And on the show floor there was no shortage of emerging brands and categories.
Hangover Joe’s teamed up with Warner Bros. to roll out Hangover Recovery Shots featuring images of characters from the hit movie “The Hangover” printed on the bottles.
Noho — The Hangover Defense, owned by Dolce Bevuto, is formulated to hydrate the human body with the nutrients it loses while drinking alcohol, thus preventing a hangover, the company says.