Talking Rain Beverage Co. added 8-ounce slim cans to its Sparkling Ice packaging offerings.

BYB Brands Inc. launched a multi-pack line extension for its Tum-E Yummies portfolio of fruit-flavored water drinks.

To complement its expanded distribution, Boxed Water added a 1-liter box and a six-pack of 500-ml cartons to its product line.

Six-, 12- and 24-packs of beer might not be enough anymore. Austin Beerworks partnered with Helms Workshop to release a 99-pack of beer for $99.99.

Ole Smoky Tennessee Moonshine is showing its school spirit for the University of Tennessee football team by showcasing the school’s colors on its packaging.

Unique Beverage Co. LLC designed a new bottle that is the same height as an average can of soda for its Cascade Ice sparkling waters.

Consumers are EQUIPPED with a number of tricks to help them save a few dollars when it comes to grocery shopping. Coupons, rewards cards, mail-in rebates and mobile apps are just a few ways to show off thrifty skills. But as much as these resources play a role in their saving habits, they also can limit where consumers shop and how much they buy. Enter the warehouse/club stores.

Batman has Robin, Andy Taylor has Barney Fife, Han Solo has Chewbacca, and Pinocchio has Jiminy Cricket. While sidekicks might be the background character in all of these famous duos, secondary packaging has more of a spotlight position in its role as primary packaging’s sidekick.

Pernod Ricard USA introduced The Glenlivet 200-ml Tri-Pack, a permanent pack containing one 200-ml bottle each of The Glenlivet 12 Year Old, 15 Year Old and 18 Year Old Scotch Whisky.

Red Bull is giving its fans the gift of flight through its new limited-edition Red Bull Flugtag four-pack.