St. Louis-based Anheuser-Busch (A-B), a wholly owned subsidiary of Anheuser-Busch InBev, expanded its Michelob Ultra brand with the launch of Michelob Ultra Light Cider.
Jose Cuervo, a brand of Tequila Cuervo La Rojeña S.A. de C.V. that is produced by Heublein in the United States, added Wild Berry Light Margarita to its lineup.
PepsiCo, Purchase, N.Y., will introduce new varieties to its low-calorie Tropicana Trop50 brand next month, including a Red Orange variety and a line of juice-and-tea combinations.
The Bossa Nova Superfruit Co. LLC, a subsidiary of The Sunny Delight Beverages Co., will launch a lower-calorie version of its organic superfruit beverage line in mid-February.
Marley Beverage Co. expanded its line of all-natural relaxation beverages with Marley’s Mellow Mood Lite, a low-calorie version of Marley’s Mellow Mood beverages. Marley’s Mellow Mood Lite is half lemonade, half tea and contains 40 calories in each 8-ounce serving.