18-pack to be featured on national TV throughout season
March 28, 2018
Heineken, a brand of White Plains, N.Y.-based Heineken USA, is bringing back the CoolerPack, an engineered 18-pack cardboard packaging innovation that allows consumers to chill their Heineken by removing the top of the case and adding ice.
Moosehead Breweries marks 150th anniversary with milestone label
June 16, 2017
The COOLERPACK is the newest edition to Heineken’s range of packaging configurations. Designed to pop open the top, fill the pack with ice and chill Heineken, the COOLERPACK also will keep consumers cool in the heat, driving incremental sales and profits for retailers who stock and display the innovative new item, it explains.
Brand transforms secondary packaging into beverage cooler
April 28, 2017
Heineken, a brand of White Plains, N.Y.-based Heineken USA, is launching the COOLERPACK, an engineered 18-pack cardboard packaging innovation that allows consumers to chill their Heineken by removing the top of the case and adding ice, the company says.
Viniq Shimmery Liqueur, a brand of E & J Gallo Winery, is utilizing a state-of-the-art foil from brand enhancement specialist API on its retail display box.
Retail-ready packaging designed toward millennials
February 15, 2017
Viniq Shimmery Liqueur, a brand of E & J Gallo Winery, is utilizing a state-of-the-art foil from brand enhancement specialist API on its retail display box.
Community Coffee, Wicked Tango and Saint Brendan's Irish Cream release new packaging
February 15, 2016
Charter Oak Brewing Co. LLC released a Legendary Variety 12 Pack that allows craft beer drinkers to sample three Connecticut-brewed beers in one sample pack.
Suppliers highlights case packing and sealing, labeling capabilities and much more
November 16, 2015
Reston, Va.-based PMMI, The Association for Packaging and Processing Technologies, reported that the 20th anniversary of its Pack Expo Las Vegas tradeshow not only was a milestone event, but it also was a record-breaker.
Fiji Water, Dos Equis and Celestial Seasonings among those releasing new packaging
October 16, 2015
Celestial Seasonings, a brand of The Hain Celestial Group Inc., unveiled its new brand look and feel, including redesigned packaging highlighting the brand’s heritage with a new, contemporary logo.