Coffee company will invest $337 million in the plant over five years to support new Keurig Cold platform
June 20, 2014
Keurig Green Mountain Inc., Waterbury, Vt., closed on the purchase of a 585,000-square-foot manufacturing facility in Douglasville, Ga., which will be responsible for producing pods for the company’s new Keurig Cold platform, set to launch in fiscal-year 2015.
Starbucks loses exclusivity as super-premium coffee for Keurig but gains K-Cup expansion
March 14, 2014
Starbucks Coffee Co., Seattle, and Keurig Green Mountain Inc., Waterbury, Vt., announced amended terms to their existing five-year agreement, which they reached last summer.
Krispy Kreme Smooth and Decaf coffees will be available in K-Cups by end of 2014, companies say
February 10, 2014
Waterbury, Vt.-based Green Mountain Coffee Roasters Inc. (GMCR) and Winston-Salem, N.C.-based Krispy Kreme have reached a multi-year agreement to bring Krispy Kreme signature coffee to K-Cup packs for the Keurig brewing system. The companies plan to launch Krispy Kreme coffees in Smooth and Decaf varieties in K-Cup packs online at keurig.com, krispykreme.com as well as at participating Krispy Kreme shops, grocery, retail and away-from-home channels throughout the United States by the end of the year.
Coffee brand unveils discounts, specially designed T-shirt
November 25, 2013
Just in time for Black Friday, Canton, Mass.-based Dunkin’ Donuts is offering special coffee offers and coffee-themed gifts, both in-store and online. The Dunkin' Donuts' holiday coffee celebration includes discounts on packaged coffee and Dunkin' Donuts K-Cup packs, a T-shirt created through the brand's global design challenge, and Dunkin' Donuts Cards with festive holiday designs.
Company promotes holiday with app and other promotions
September 23, 2013
Canton, Mass.-based Dunkin’ Brands will celebrate National Coffee Day, which is Sunday, Sept. 29, by treating fans to a free small cup of Dunkin’ Donuts hot or iced coffee via a mobile offer eligible at participating Dunkin’ Donuts restaurants throughout the United States.
Whether SEEKING a caffeine fix or a social beverage, more Americans are sipping on coffee, according to the National Coffee Association of USA Inc. (NCA), New York.
Taking into account outside elements like economic challenges, environmental hurdles and trepidatious consumers, consumer packaged goods (CPG) manufacturers have a number of things to consider when it comes to developing new products.
The premium market for coffee continues to gain ground, according to an August 2012 report from Santa Monica, Calif.-based IBISWorld. “Consumers educated themselves more about coffee beans and traded up in quality over the five years to 2012,” the report stated.
Starbucks to support expansion of GMCR’s Keurig platform beyond North America
May 8, 2013
Seattle-based Starbucks Coffee Co. and Waterbury, Vt.-based Green Mountain Coffee Roasters Inc. (GMCR) signed an agreement to expand their partnership for the manufacturing, marketing, distribution and sale of Starbucks- and Tazo-branded single-serve packs for use in GMCR’s Keurig single-serve brewing systems.
Starbucks Coffee Co., Seattle, introduced a handcrafted Hazelnut Macchiato beverage to its menu at participating Starbucks retail stores nationwide. As one of the most popular flavors in Starbucks retail stores, second only to vanilla, the new beverage allows consumers to enjoy the popular flavor hot or iced.