As craft brewers continue to make waves in an evolving market, the Brewers Association, Boulder, Colo., looked back on the craft brewing community’s contributions, highlights and defining beer moments of the past year.
Migration trends across the alcohol beverage market have challenged the beer category, which has seen increasing market share competition from the wine and spirits categories.
The Alexandria, Va.-based National Beer Wholesalers Association (NBWA) hosted its 79th Annual Convention, Sept. 25-28 at the Hyatt Regency Chicago. Attendees learned about important issues that beer distributors and the industry are facing and sampled new products during a two-day Product Demonstration Showcase that included more than 160 exhibitors, including 35 breweries, highlighting more than 100 labels of beer.
For about a decade, the craft beer segment has grown at immense rates, influencing the food and beverage industries in many ways. Yet, experts note that the segment is beginning to experience some growing pains as a result of its rapid growth.
The craft beer market has a range of different consumers. There are the avid beer consumers who are tapped into the latest styles and trends, but there also are the ones who lean on their friends for suggestions. But no matter which type of consumer an individual is, he or she is not at a loss for some new, unique beers as the segment continues to grow.
Piggybacking off of last year’s positive performance, the U.S. beer market continues to post increases in both dollar and volume sales, according to experts in this year's beer market report.
Among the numerous beverage categories, the flavored malt beverage (FMB) segment, also known as progressive adult beverages (PABs), is resonating with consumers based on the convenience it offers, according to this year's beer market report.
Although hard cider stems from a smaller market share of the beer category, the hard cider segment continues to outpace the beer category as a whole, according to this year's beer market report.