Just in time for football season, Diageo introduced Crown Royal Whisky Sour Cocktail with Black Cherry as the latest addition to its line of ready-to-serve cocktails, The Cocktail Collection.

Crown Royal, a brand of Diageo North America, introduced its latest innovation with the release of Crown Royal Single Malt Canadian Whisky. 

Crown Royal, a brand of Diageo North America, announced its highly anticipated limited-edition release of Blackberry Flavored Whisky. 

Crown Royal is removing the physical barriers of their iconic bag-packing program that may stand in the way of amazing acts of generosity and allowing people to digitally honor those most generous as part of "That Deserves A Crown,” it says. The digital collectible does not require participants to have a digital wallet, it notes.

Crown Royal, a brand of Diageo North America, New York, announced the continuation of its multi-year NFL partnership, which includes the "Kick off with Crown Royal” campaign by dedicating $25,000 from the Crown Royal Generosity Fund to the Southern Smoke Foundation, an organization created to take care of food and beverages workers who need it most.

Crown Royal, a brand of New York-based Diageo North America, is bringing the flavor to spring and summer celebrations for the next generation of drinkers (21+) with Whisky Lemonade, its newest ready-to-drink cocktail flavor.

Rounding out a season full of generosity, Crown Royal and sportscaster Erin Andrews recognized 56 of the most influential women in sports with a gift of the brand’s newest whisky – Crown Royal Aged 18 Years.

Crown Royal, a brand of Diageo North America, released a line of ready-to-drink (RTD) cocktails in three varieties: Peach Tea, Whisky & Cola, and Washington Apple. 

Crown Royal, a brand of Diageo North America, launched its latest whisky flavor: Peach.

Crown Royal, a brand of Norwalk, Conn.-based Diageo North America, announced that it is giving dads the royal treatment this month and enabling consumers to Crown Your Father, by creating a unique digital portrait that can be shared with dad on social media. Through June 19, sons, daughters and spouses 21 years and older can visit CrownYourFather.com to create a portrait of their dads, husbands or father-like figures as a regal, shareable gift, honoring the generous spirit of fathers everywhere, the company says.