REBBL, a plant-powered functional beverage brand, brings wellness and gut health to its portfolio with new no added sugar Wellness Elixir innovations: Tropical Greens and Berry Roots.
Z Natural Foods announced the launch of Organic Electrolyte Pineapple Coconut Water. Each serving contains nearly 75% coconut water to rehydrate and energize the body, the company says.
Naked Juice, a brand of Tropicana Brands Group, announced the launch of its new product: Naked Antioxidants Mighty Berry, an excellent source of antioxidants to support immune function, it says.
Consumer demand for immune-supporting ingredients is on the rise, leading beverage brand and ingredient companies to innovate with immune-health-focused ingredients that push the envelope.
Brand moves beyond refreshment to include more vitamins, antioxidants
June 30, 2021
ROAR Organic, Bethlehem, Pa., announced a new recipe for its line of beverages, which are now fortified 100% daily value of energy and immunity vitamins B5, B6, B12 and C, as well as antioxidant vitamins A and E, and electrolytes from coconut water.
As the functional and flavorful capabilities of domestic and exotic fruits continue to be experimented with, a healthy mix of traditional and emerging combinations are on the horizon for beverages, experts note.
Historically an upcycled byproduct within the coffee production process, coffee fruit’s sustainable characteristics and health benefits could present opportunities in beverage development.