Staff Beverage Industry

Hoplark is unveiling a comprehensive brand refresh, introducing a new visual identity inspired by how people actually drink today.

With Gopuff, Tempted is on a platform its audience already uses, the brand notes.

Budweiser is celebrating a milestone summer, marking its 150th anniversary alongside the United States’ 250th birthday. 

Sazerac announced its exclusive distribution relationship with SIPMARGS, the ready-to-drink sparkling Margarita brand backed by Alix Earle and Palm Tree Crew, among other notable names.

The Wonderful Co.’s wine business announced the expansion of its long-standing relationship with Southern Glazer’s Wine & Spirits, marking a significant step forward in its national distribution strategy. 

With these new additions, RYZE now offers a lineup of feel-better lattes that span from everyday staples to more distinctive, trend-forward flavors, catering to every taste and preference, the brand adds.

NoBiggie debuted a collection of juicy sparkling drinks for kids, made with real fruit juices and purées. 

Brooklyn establishments Junior’s Restaurant and Other Half Brewing have partnered on a line of four limited-edition dessert-inspired beer styles.

As the Official Whiskey of Major League Soccer (MLS), Jameson is giving consumers a new way to show love for their home teams with a limited-edition bottle collection created in partnership with the brand’s partner MLS clubs.

Punch Pop is poppi’s twist on a classic fruit punch, featuring notes of apple, orange, lemon and cherry juice.