Design selected for ergonomics, mixologist friendly shape
December 16, 2019
In a move to kick-start the new year, Bedlam Vodka, which is bottled and distilled by Graybeard Distillery, Durham, N.C., has announced the launch of a new, limited-edition look for the bottle.
Sparkling beverage blends taste of coffee with Pepsi Cola
December 16, 2019
Pepsi, a brand of Purchase, N.Y.-based PepsiCo Inc., announced the launch of Pepsi Café, a new beverage that blends the taste of coffee with Pepsi cola.
The transaction is subject to customary closing conditions, including approval by a majority of CBA’s shareholders not affiliated with A-B and certain regulatory approvals, and is expected to close in 2020.
The investment gives Molson Coors a stake in new products launched by L.A. Libations and the agreement gives Molson Coors access to brand creation and building, and consulting/insights services from L.A. Libations.
Software company encourages employees to utilize refillable bottled water alternatives
December 10, 2019
PATHWATER, Fremont, Calif., has partnered with global business and financial software company Intuit in support of the company's mission to reduce single-use plastic waste.
Juice brand adds Pure Tart Cherry, Pure White Grapefruit and Pure Concord Grape
December 9, 2019
Boston-based Ocean Spray Cranberries Inc., the agricultural cooperative owned by more than 700 cranberry farmers, announced the addition of three new unsweetened juices in its Ocean Spray Pure Fruit Juice portfolio along with redesigned packaging being distributed throughout Walmart stores across the country this month.
Flavored malt beverage brand creates faux luxury brand for mischievous gift givers
December 9, 2019
As a brand that is known for being both mischievous and fun, Smirnoff Ice, a brand of Diageo North America, Norwalk, Conn., has created the ultimate holiday present this holiday season: three different cardboard boxes that appear to contain luxurious home goods items and appliances, but actually contain a bottle of Smirnoff Ice premium flavored malt beverage.
Private label spirits line available in vodka, Canadian whisky, Irish whiskey
December 3, 2019
BJ’s Wholesale Club, Westborough, Mass., launched a premium spirits collection from the retailer’s exclusive brand, Wellsley Farms. BJ’s members can find the new spirits, which include vodka, Canadian Whisky and Irish Whiskey, in select BJ’s clubs now, just in time for holiday entertaining.