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www.bevindustry.com/articles/93091-kum-go-boxed-water-to-plant-8000-trees
Kum & Go, Boxed Water to plant 8,000 trees

Kum & Go, Boxed Water to plant 8,000 trees

Brands partner for “Better Our Planet” campaign benefitting U.S. forests

May 6, 2020

In response to the rising demand for sustainably packaged water, Boxed Water Is Better has partnered with Kum & Go over the past two years to offer an alternative to plastic water bottles across their locations in 11 states.  As part of this partnership, Kum & Go has joined Boxed Water’s Better for Our Planet campaign, committing to plant at least 8,000 trees in needy U.S. forests. Kum & Go joins the community of retailers across the country making a statement that Sustainability Matters. Entering its fifth year, the Better for Our Planet campaign showcases Boxed Water’s commitment to giving back. The brand plants two trees every time a social media post features Boxed Water and the hashtag #BetterPlanet. This effort already has resulted in 850,000 tree plantings in National Forests, where wildfires and natural causes destroy roughly 7 million acres each year.

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