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www.bevindustry.com/articles/93090-bombay-sapphire-campaign-inspires-creativity
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Bombay Sapphire campaign inspires creativity

Create From Home campaign prompts creating, making

May 6, 2020

During these uncertain times of social distancing, Bombay Sapphire is inspiring and offering the tools for everyone to “stir creativity” with Create From Home, a multi-platform learning experience that offers online classes, workshops and cocktail-making sessions led by influencers from diverse fields. It incorporates design, art, education, cocktails and creativity, with most live-streamed as a way to reconnect with ourselves and help support one another through the power of creativity, the company says. The program consists of integrated partnerships with three digital platforms: Skillshare is providing unlimited complimentary three-month memberships; Society6 is hosting weekly video-based “Drink and Draw” events, where participants will receive an interactive tutorial from a S6 artist and a bartender to design a gin cocktail inspired by their artwork; and Hunker, with its Create-From-Home hub, features a library of content and tutorials with creative influencers who work and create from home.

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