Beverage Industry
www.bevindustry.com/articles/87728-bv-coastal-estates-new-look-touts-quality
BV Coastal Estates wine

BV Coastal Estates' new look touts quality

Bold, sophisticated label harkens to heritage but adds modern twist

August 15, 2014

In June, BV Coastal Estates introduced a new look that represents the increased quality of its wine as well as the brand’s heritage. The company developed a boldBV Coastal Estates wine and sophisticated label that is fresh and modern yet projects a sense of heritage and craftsmanship, it says. Improvements include the texture of the paper and a simpler, cleaner design with strategic use of white space for a more modern feel to suggest a confident, rich and strong personality for BV Coastal Estates, the company adds.