Heineken USA is phasing out the original Strongbow Hard Cider recipe and replacing it with new Strongbow Gold Apple Hard Cider and Strongbow Honey & Apple Hard Cider.

St. Louis-based Anheuser-Busch, a division of AB InBev, announced the latest beer release for its Shock Top brand: Honey Bourbon Cask Wheat.

Hunniwater LLC released a line of Hunniwater Detox drinks designed to help rid the body of toxins.

In Walt Disney’s 1966 animated classic “Winnie the Pooh and the Honey Tree,” Pooh finds some creative ways to get his hands on his favorite treat: honey. Lucky for beverage manufacturers, dressing up like a little black rain cloud is not a strategy they need to employ when sourcing a sweetener for their products.

Healthy flavors, such as herbs and spices, honey and new-generation superfruits will be the next hits in the global beverages market, according to Innova Market Insights, the Netherlands. Although flavor trends can vary markedly by region, research data from Innova indicates that rising interest in superfruits is evident globally, with pomegranate still leading the field.

Bacardi U.S.A. Inc. launched Dewar’s Highlander Honey blended Scotch whisky.

As part of The Pepsi Lipton Tea partnership, a joint venture between PepsiCo and Unilever, the Lipton brand launched Lipton Diet Green Tea Honey Ginseng and Lipton Half & Half Tea & Lemonade drinks.

Whether it’s to enhance flavor profiles, reduce calories or to mask the off-notes of added vitamins and minerals, beverage manufacturers continue to turn to sweeteners to help produce products that appeal to consumers’ taste preferences. 

This spring, the William Grant & Sons brand is celebrating 50 years in the flavored vodka category by introducing Stoli Hot and Stoli Sticki varieties.

Unilever USA launched Lipton Tea & Honey single-serve packets and pitcher packets of flavored iced teas infused with honey.